Wusstet ihr, dass die IKEA-Produktfotos zum größten Teil CGI sind? (Gerendert auf den Bürorechnern in der Nacht)

CGSociety – Building 3D with Ikea

Every year, CGSociety goes to SIGGRAPH, one of the premier conferences on innovation for the computer graphics and VFX industries in the world. In 2012, we watched as Martin Enthed, the IT Manager for the in-house communication agency of IKEA, gave a short presentation.